Dr. Brooke Lyons is a registered industrial/organizational psychologist with over 20 years of experience supporting leaders and teams across sectors. She specializes in leadership assessment, development, and executive coaching, using evidence-based, strengths-focused methods grounded in Positive Psychology to foster resilience, growth, and high performance.
Professional Focus
20 years’ experience in industrial/organizational psychological support to private, government, public sector, and non-profit organizations
Registered Psychologist with the College of Health and Care Professionals of BC
In-depth expertise in leadership assessment, development, and coaching, and team development
Experience supporting an array of organisations: government bodies, municipalities, emergency services, health organizations, school districts, unions, non-profits, and academic institutions
Broad industry expertise spanning manufacturing, banking and finance, energy, oil and gas, transportation, construction, and legal services
Expert facilitator and trainer with a record of over 150 workshops and organizational development interventions for organizations across Canada
Integrates psychometric assessments to deliver tailored coaching insights
Business Expertise
Founder and President of BL Associates Corporate Psychologists; provided industrial/organizational psychology services to organizations and individuals, including psychometric assessments for specialist and leadership roles, and leadership and organizational development
Manager, a nationwide EFAP company; provided industrial/organizational psychology consulting to workplaces; managed a national team responsible for delivering organizational and workplace development services
Field Psychologist/IO Psychologist in the New Zealand Army; responsible for recruitment, selection, and succession of candidates for officer or high-risk military positions; previously held the role of Psychological Research Officer
Sector Expertise
Manufacturing
Financial Services
Banking
Energy
Oil And Gas
Transportation
Construction
Legal Services
Law Enforcement
Fire Rescue Services
Higher Education
Education & Certifications
Doctoral degree in psychology from California Southern University
Master’s degree in industrial/organizational psychology from Massey University, New Zealand
Bachelor’s degree in psychology from Massey University
Registered Psychologist, the College of Health and Care Professionals of BC
Workplace Conflict Resolution/Third Party Mediation Certificate (200 hours), Justice Institute of British Columbia (JIBC)
Certified Public Accountant (CPA), continuously active
Affiliations & Awards
BC College of Psychologists (2015-present)
BC Psychological Association (2015-present)
Canadian Psychological Association (2013-2014)
Society of Canadian Industrial/Organizational Psychologists (2013-present)
New Zealand Psychologists’ Society (2006-present)
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