New competitors drive shifts in the business model and new styles of engagement in an ecosystem that keeps growing
Established software vendors are competing with start-ups and emerging companies, reinventing themselves in an environment dominated by tablet computing and smart-phones, mobile application services and emerging mobile payments.
Users are accessing corporate data, interacting with social media and communicating round the clock, making security, latency and availability some of the most pressing industry issues.
In this inter-connected world, the ecosystem is constantly growing. Software vendors are revising their business models and developing new, more consultative sales models. Software on the cloud makes small transactions commercially viable, while self-service and online support structures replace traditional customer engagement. Educating customers supports pay-per-use revenues, and monitoring their activity forecasts subscriber attrition.
We work with clients to find the right Chief Information Officers and Chief Technology Officers, as well as a wide range of executives who influence engineering, product management, marketing, sales, business development, finance and human resources within the software sector.
The mobile app services industry is a large ecosystem that reinvents the customer experience, reshapes business models and requires a rigorous way to capture, store, organise and analyse data. For these clients particularly, we focus on leaders with a strong entrepreneurial mindset, and the ability to launch green field operations and services.
As software experts, we are part of the ecosystem supporting global innovation, working in teams across the Americas, EMEA and APAC regions. This enables us to recruit executives and technical leaders well-versed in even the most specialised emerging technologies across the software spectrum.
Boyden partners have the experience, industry access and gravitas to deliver exceptional results. They are search experts, professional advisors and personal mentors.
We share our knowledge of topical issues in special reports, interviews and blogs. If you are interested in a specific topic, please ask your Boyden partner or contact our local office.
In Part 2 of our Boyden Leadership Series video, Boyden UK partner Juliet Hardingham continues the discussion with Principality CEO Julie Ann Haines, focusing on the industry-wide implications of COVID as it relates to accelerated change.