Executive Brief

Director, Annual Giving
John Muir Health Foundation

June 2022

Director, Annual Giving

Profile Summary

The Director of Annual Giving is responsible for the development and implementation of a strategic, comprehensive, and metrics-driven annual giving program that reflects industry best practices and maximizes philanthropic giving from donors, employees, and grateful patients. Reporting to the Executive Director, Development Services, the Director will take the program to new heights by creating and leading the overall direction of the multi-channel annual giving effort to acquire, renew, and upgrade donors. Responsibilities include coordinating solicitation annually through direct mail, personal asks, volunteer efforts, email, crowdfunding, Giving Days, social media, and text, paying attention to constituents with the potential to make the largest annual gifts, and broadening the base of donors. This includes the achievement of annual fundraising goals, with the current expectation to increase funds. Working collaboratively with the Director of Communications and Marketing, the Director is responsible for the marketing and messaging efforts for the annual giving program. In addition, the Director builds strong productive relationships with other development and organization staff and lead volunteers, engaging them in the process of making the strongest case possible for giving.

John Muir Health Foundation is seeking an experienced and entrepreneurial annual giving professional to take the program to new heights. The Director will be responsible for launching a comprehensive annual giving program designed to broaden the Foundation’s donor base, build donor relationships and engagement, and increase overall financial support. The ideal candidate will have a passion for funding healthcare by applying annual giving best practices to raise current-use and unrestricted funds. The position is eligible to be 100% remote.

Responsibilities also include management of an operating budget.

Essential Job Functions

Annual Giving

Collaborate with the Executive Director, Development Services in setting the overall strategic direction for the annual giving program that will increase annual giving, as well as increase retention rates to meet annual giving fundraising goals.
Develop a comprehensive, metric-driven annual plan to include a highly segmented, multi-channeled approach to direct mail, email, volunteer, social media, text, and personal solicitations.
Lead the program’s major initiatives.
Actively monitor the progress toward goals for the annual giving program throughout the year and evaluate the return on investment on key solicitation initiatives to ensure the best results, adjusting as necessary.
Oversee how gifts are secured at the leadership level ($1,000+) annually— maintain close collaboration with all fundraising staff to meet budgeted goals and to build a strong pipeline of leadership annual donors.
Collaborate in the development of marketing and messaging efforts for the annual giving program.

Prospect Management and Fundraising

Manage a small prospect pool of leadership annual fund donor, prospects and volunteers, engaging them effectively towards successful solicitation.
Demonstrate commitment to a field presence and developing personal philanthropic relationships.

Budget

Prudently manage the annual giving program budget.

Minimum Qualifications

The ideal Director will have:

Education

Bachelor's Degree Required

Experience

A minimum of 3-5 years of professional fundraising experience and recent experience in Annual Giving with a proven record of achievement and success. Preference will be given to candidates with experience in healthcare development.

Additional Experience

Experience in an organization with a strong leadership annual giving program.

Skills

Exceptional project and program manager with demonstrated success with direct mail, social media, crowdfunding, employee giving, and/or Giving Days.
Demonstrated success in collaborating, negotiating and working with colleagues across the organization, especially Foundation Communications and Marketing.
Personally developing philanthropic relationships with prospective donors and volunteers.
Excellent communication skills required, both verbally and in writing, with strong customer service orientation. Must have ability to communicate effectively and professionally with a wide variety of constituents.
Accuracy and speed using Microsoft Office (Outlook, Word, Excel, PowerPoint). Must have advanced knowledge and high comfort level analyzing data to make informed recommendations and decisions.
Experience with a fundraising CRM system; Raiser’s Edge preferred.
Ability to work well both independently and collaboratively with a high degree of professionalism.
Ability to effectively multi-task and meet deadlines in a fast-paced environment.
Excellent reading, writing, research and editing skills with impeccable attention to detail.
Strong work ethic with initiative to creatively solve problems, improve efficiencies and exceed expectations.
Must have transportation and availability to work some nights and weekends as needed.
Must be able to lift 25 lbs. and have the ability to stand for extended periods of time.

John Muir Health’s core values of excellence, caring, compassion, and continuous improvement reflect in the work their employees do every day. They believe that diversity is a strength, one that encourages learning from others, dignity, and mutual respect. The health system and JMHF foster an environment where employees can be passionate about the work they do.