Date: 21 May 2025
Location: C2 Montréal | Grand Quay of the Port of Montréal
40 RULES TO FAIL / 40 RÈGLES POUR ÉCHOUER
by Roger T. Duguay and Erik Giasson
Do you always blame others? Resist change? Bury your head in the sand or skip steps too often?
In 40 RULES TO FAIL / 40 RÈGLES POUR ÉCHOUER, headhunter Roger T. Duguay and entrepreneur and executive coach Erik Giasson present — through reverse psychology — the many paths that lead directly to failure. It's a powerful invitation to embark on a journey of original and transformative introspection.
In our hyperconnected society, countless coaches and consultants compete to reveal the secrets to success. However, few talk about what can actually harm us. Yet we all, consciously or not, cultivate behaviors and attitudes that steer us toward bad decisions.
In such a context, wouldn't it be more helpful to identify the mistakes to avoid rather than chase the ever-elusive formula for success?
On May 21st, Les Éditions La Presse is celebrating the release of 40 RULES TO FAIL / 40 RÈGLES POUR ÉCHOUER with an exclusive launch event at C2 at the Grand Quay of the Port of Montréal. The event will feature both authors and include a unique book signing opportunity.
This is the 3rd book for Boyden's Board Director & Managing Partner, following Roger's 2019 release of Avoid Faux Pas in the Digital Era / Éviter les faux pas à l’ère numérique & 2017 release of STAND OUT - The Art of Creating an Impact / DÉMARQUEZ-VOUS - Comment maximiser votre impact.