Valeria Carrasquillo brings rich experience in project management and marketing to her role. She has a strong command of digital marketing strategies and tactics, with proficiency in web development and multiple project management and collaboration platforms. This enables her to manage the complexities of Boyden’s local and firm-wide digital initiatives and ensure efficient planning and execution.
Professional Focus
- Nearly 10 years’ experience in project and program management, marketing, and event management
- Highly skilled in digital marketing including strategic direction, web design and development, user experience (UX), content marketing, and search engine optimization (SEO)
- Expertise in multilingual communication, team management and leadership, data analysis, risk management, cost control, budget management, change management, and Agile methodology
- Proficient in AutoCAD, SketchUp, Adobe Creative Suite, MS Office, Asana, Salsa Labs (CRM), Zapier, Trello, Smartsheet, Jira, Confluence, Google Workspace, and WordPress
- Bilingual English and Spanish
Business Expertise
- Director of Communications & Marketing at So What Else, a non-profit serving the Baltimore-Washington metro region; led content development and management across all communication channels and collaborated with executive team on critical initiatives
- Project Manager at Timeless Moments, a corporate events firm; developed a new strategic approach to digital marketing for an international media client
- Program Specialist at Warnock Foundation, Baltimore
- Earlier roles in research, development, program management and marketing
Education & Certifications
- Master’s degree in social design from Maryland Institute College of Art
- Bachelor’s degree (BFA) in architectural design from Maryland Institute College of Art
- Front-End Development Certification from Meta
- Project Management Professional Certification from Grow with Google
Affiliations & Awards
- Frank Newman Civic Fellow
- Robert W. Deutsch Foundation Grant Recipient
- T. Rowe Price Foundation Grant Recipient
- France-Merrick Foundation Community Arts Fellow
- Board Member of Little Lords and Ladies (not-for-profit)
As a Ukrainian defense technology innovator prepared to establish and scale its presence in the United States, Boyden partnered with the company to appoint a General Manager capable of building its U.S. operations, navigating the complex defense ecosystem, and driving long-term growth.
Boyden enabled a major financial institution to optimize executive team performance and strengthen leadership effectiveness through data-driven leadership insights and targeted team development.
Boyden successfully appointed a transformational CEO for ÖBAG, Austria's strategic state investment holding company overseeing €29.85 billion in assets, through a highly confidential international search for one of the country's most consequential executive leadership roles.
Matthew Hirst, President Europe at TricorBraun, in conversation with David Thomas, Global Co-Leader of Boyden's Industrial Manufacturing Practice
Boards regularly revisit their organizational strategy as markets, technologies, and business models shift. But how often do they revisit the profile of the CEO who will lead the execution of an evolving strategy?
Drawing on his experience as a first-time CHRO at the executive table, the author explores how authenticity, curiosity, and vulnerability help new leaders overcome imposter syndrome and develop a confident, credible leadership voice.
As more companies expand across African markets, leadership misalignment is emerging as a critical and often overlooked risk to success.
Boyden is pleased to share the appointment news of David Lawson, a recruitment co-led by Lisa Kershaw and Derrick Chow
Boyden is pleased to share the appointment news of Genevieve Giguere, a recruitment co-led by Roger T. Duguay, Chantal Hevey and Carine Langlet
Contact Valeria Carrasquillo today and let's get started