Samar Debs has nearly 20 years’ experience in executive search and recruitment in the EMEA region. An agile generalist, she builds strong relationships with clients and collaborates with them to understand their needs and develop tailored search strategies for senior-level roles. Throughout the search process, she takes proactive measures to ensure positive client and candidate experiences.
Welcome to the Boyden Africa / Middle East website. The firm has been actively developing the Human Capital market throughout the region since 1999. We pride ourselves in our understanding and knowledge of the local regional markets whilst offering our clients and candidates access to the Global network. We'd like to take this opportunity to take a step back and talk about Boyden as a whole, and the concept behind our unique structure. With over 75 offices spread across more than 45 countries, how do we maintain our unprecedented success?
Our focus and Boyden's top priority, is client service delivered by leading search professionals. As a privately-owned organisation we do not answer to shareholders, corporate managers and hierarchy pyramids; in this way the clients and their partners at Boyden are most important, with all other systems developed to support them. The "global community" we have built allows all offices to share global perspectives, which can then be factored into local knowledge.
The Boyden Africa / Middle East offices fill a critical role in our worldwide network, Dubai being one of the largest offices in the Emerging Markets. With nine associates covering a wide variety of industries and services -- from banking to healthcare, from Executive search to succession planning -- Boyden Africa / Middle East is both a business leader in its community, and a resource for all Boyden offices.
We appreciate your time taken to explore our website. Whether you are a potential or current client, search professional looking to make a career change, or a candidate seeking a top-quality opportunity, Boyden has something to offer.
Magdy El Zein’s extensive industry knowledge, particularly in the financial and industrial sectors, and drive for results make him a driving force behind his clients’ success. Over the course of his career, Magdy has been instrumental to building strong management teams for early-stage clients, and reinvigorating well-established international and local organisations with new leadership talent.
Bashar Kilani is a highly regarded technology executive, consultant, and thought leader with decades of experience. He has worked with top-tier consulting firms, advising blue-chip multinationals and governments in the Middle East and North Africa and leading critical infrastructure, immersive experience, digital economy, and other major projects. He is also a public speaker on the world stage.
Anna Martin is a seasoned executive search and research leader with over 15 years of experience in Asia Pacific and the Middle East. She has a track record of identifying senior and board-level talent across industries and building high-performing research teams. Her business acumen enhances her understanding of client needs, while a focus on value creation contributes to successful outcomes.
Gabrielle Robinson is a highly skilled generalist with extensive background in executive search and broad industry expertise. Gabrielle is known for developing long-term relationships based on her deft perception of client needs.
Nessrine Salah is a seasoned consulting and human capital expert with over 20 years of global experience advising financial institutions, private equity firms, sovereign wealth funds and holding companies across Europe and the Middle East. Leveraging her tenure and credentials as a Certified Corporate Director and Coach, Nessrine brings deep expertise in guiding boards, shareholders, and executives through strategic planning, organizational development, and leadership growth. She is also a dedicated mentor to youth and entrepreneurs around the world and an angel investor in purpose-driven startups, reflecting her commitment to impactful and inclusive innovation.


